The Symbol Mark embodies the meaning of rebirth and success of culture and arts with a motif of the building (previous the annexed warehouse of KT&G), wichi has the traditionality as Daegu's modern industrial heritage.
and, with its orange color, symbolizes the meaning of a space where the energy.
The logotype is being used independently as an important tool to inform the totality of Daeguartfactory in the CI system of Daeguartfactory even though logotype generally plays a communicative role secondary to Symbol Mark. It's a principle to use the horizontal one when the korean logotype is used separatedly unless there ate special circumstance in media and application situations.
The Signature Type is the horizontal and vertical combination of the logotype and the Symbol Mark based on certain standards and can be used properly as occasion demands.
The layout of the Symbol Mark and the Logo cannot be changed randomly, but used selectively as occassion demaned.
(To prevent its deformation, proportionate enlargement or reduction can be made.)
It's a promciple that the Designated Colors should be pronted with for color process, and with separate process in case of single(one) color point.
The color application for the Signature Type should be made the closest to the indicated colors even though some discrepancies cannot be avoided due to the characteristics of the printing methods such as vinyl sheet, pa\int, silkscreen, etc.